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Date(s)
Mar 24 - Dec 01, 2026
Registration Deadline
Location
Online
Program Length
9-12 Months
Program Fee
$15,950
CEUs
28
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Today’s competitive business landscape demands a shift in how organizations approach product development.

In an increasingly complex and unpredictable world, organizations succeed when they:

  • Strategically design and develop product families that balance customer needs, business goals, and technological feasibility.
  • Master the core principles of product creation, from concept and design to evolution and scale.
  • Leverage data, digital platforms, and emerging AI-enabled tools to build customer loyalty and drive demand.
  • Embrace a human-centered approach to problem-solving and decision-making, supported by intelligent insights.

This program equips you to navigate complexity, apply Generative and Agentic AI where appropriate, and design tailored product solutions that deliver measurable value across the business.

Course Overview

Each product and service presents unique objectives and challenges, requiring an innovative and tailored approach to product management. At its core, product management operates at the intersection of business, user experience, technology, and intelligent systems, enabling leaders to design products that are both customer-centric and future-ready.

Product management consists of interdisciplinary responsibilities and draws from a number of essential skills and aptitudes. A successful product manager excels in planning, developing, launching, and managing products or services for optimized success. This means that as a product manager, you will oversee the entire product life cycle, from ideation and development to market launch, ensuring alignment with organizational goals and customer needs:

  • Stay attuned to consumer needs
  • Define a clear product vision and roadmap
  • Align and empower the production team
  • Create a shared product vision with stakeholders

Professional Certificate Program in Product Management, with curriculum developed and taught by MIT faculty, is delivered in collaboration with Global Alumni. Contact Global Alumni for more information about this program:

Global Alumni is an ed-tech company that collaborates with institutions to manage enrollments (including all payment services and invoicing), technology, and participant support.

Learning Outcomes

MIT Professional Education’s Professional Certificate Program in Product Management equips professionals from diverse industries with the strategic, technical, and leadership capabilities required to design, scale, and manage innovative product ecosystems. Throughout this professional certificate, you will:

  • Align product strategy with organizational goals to guide feature decisions, assess performance, and drive long-term value creation.
  • Design and develop digital platforms and product ecosystems that build loyal customer bases and deliver differentiated, scalable solutions.
  • Apply structured methods and analytical tools to design product families, prioritize initiatives, and solve complex, system-level challenges.
  • Leverage digital platforms, data, and emerging AI capabilities to identify market opportunities, enhance decision-making, and support effective project and portfolio management.
  • Lead transdisciplinary, cross-functional teams to navigate complexity, manage innovation initiatives, and drive organizational transformation.
  • Master core principles of product creation, including manufacturing strategy, platform architecture, composition, and design evolution across product lifecycles.
  • Utilize machine learning, Generative AI, and Agentic AI systems to support complex business decisions, enable intelligent automation, and drive scalable, responsible product innovation.
Who Should Attend

This program is aimed at executives from various industries with a background in product management and technology. Its goal is to help professionals create, position, and scale their products, services, and systems to compete effectively and drive innovation in a rapidly transforming business environment.

This program is aimed at:

  • Directors and Senior Managers responsible for product management, product engineering, innovation, or marketing.
  • Current Product Leaders and aspiring C-suite executives who want to stay up to date on emerging trends in product management, digital platforms, and AI-enabled innovation.
  • Senior Executives looking to align product strategy with business strategy and understand the implications of technology, data, and AI for the product portfolio.
  • Owners or CEOs of tech startups who need a clear roadmap to launch, scale, and manage their ventures effectively.
  • Professionals with strong leadership skills who want to drive organizational transformation and have a lasting impact on their organization’s innovation and creative processes.
Courses

In this 9-month online program, participants will fully explore these four courses to better understand and champion product management.

  • Designing Scalable Solutions: Driving High-Impact Innovation
  • Designing Product Families: From Strategy to Implementation
  • Digital Platforms: Designing Two-Sided Markets from APIs to Feature Roadmaps
  • Forecasting Technology Innovation: Using Data for Strategic Advantage
  • Applied Agentic AI for Organizational Transformation
Brochure
Download the Certificate Brochure