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Lead Instructor(s)
Date(s)
Dec 17, 2024 - Feb 25, 2025
Registration Deadline
Location
Online
Course Length
8 Weeks
Course Fee
$3,200
CEUs
6.4
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Artificial Intelligence is revolutionizing industries by automating processes, analyzing vast data sets, and delivering valuable insights. Generative AI, a cutting-edge branch of AI, excels at creating original content—ranging from text and images to music and software code—by identifying patterns in data. As it continues to evolve, generative AI is accelerating innovation and boosting efficiency in sectors such as marketing, healthcare, finance, and entertainment, reshaping the future of business and work.

The Applied Generative AI for Digital Transformation online course provides professionals with a comprehensive understanding of generative AI’s history, risks, ethical considerations, and real-world applications, empowering them to harness its potential at both the professional and organizational levels.

Course Overview

The Applied Generative AI for Digital Transformation course, offered by MIT Professional Education, delves into how generative AI generates original and innovative content, propelling an organization's digital transformation efforts. By combining technical knowledge with management perspectives, ethical concerns, and human elements, this 8-week program provides a comprehensive understanding of AI-driven digital transformation strategies.

Applied Generative AI for Digital Transformation, with curriculum developed and taught by MIT faculty, is delivered in collaboration with Global Alumni. Contact Global Alumni for more information about this program:

  • professionalprograms@mit.edu or
  • call:+1 617 870 0270 USA  +34 660 558 464 EUROPE.

Global Alumni is an ed-tech company that collaborates with institutions to manage enrollments (including all payment services and invoicing), technology, and participant support. 

Learning Outcomes

Professionals will:

  • Understand the intricacies of generative AI, from historical roots to current applications.
  • Discover how diverse domains like art, biology, emotional support, and learning apply generative AI.
  • Comprehend and implement prompt engineering to enhance productivity.
    Learn strategies for automating organizational workflows using generative AI.
  • Understand the dynamics of reinforcement learning and the power of data search in generative AI.
  • Navigate the ethical, compliance, and risk aspects associated with generative AI. 
  • Understand potential digital transformation opportunities enabled by generative AI for their organization.
  • Understand what it will take – from both technology and culture - to make AI work in their organization. 
Who Should Attend

Participants from all industries and sectors are welcome to create a dynamic learning ecosystem. Professionals who may benefit from this course:

  • Senior executives responsible for decision-making around the adoption and use of generative AI within their organizations.
  • Technology leaders seeking to learn how to implement and optimize generative AI systems to drive better business results.
  • Senior managers and mid-level executives aiming to understand the potential applications of generative AI in their organizations.
  • Innovation managers, sales and product managers, and marketing and customer experience professionals interested in leveraging generative AI to develop new products, create content, and deliver personalized customer experiences.
  • Investors in venture capital, private equity, or hedge funds who want to explore investment opportunities in the growing field of generative AI.
Brochure
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